Drew Schiller

Posts tagged as:

ownership

Brand Ownership Yields Repeat Business, Referrals, and Tons of Goodwill

February 3, 2010
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Almost a year ago I wrote an article detailing how my jeweler pays for his customer’s parking tickets and I compared his approach to the women’s clothing store across the street that rushed my wife out the door to feed the parking meter (effectively forcing her to drop the clothes she was going to try [...]

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The Fact That You Own a Business Does Not Make You an Entrepreneur

December 21, 2009

Entrepreneurship is not necessarily business ownership, and business owners are not necessarily entrepreneurs. Last week, a fellow small business owner said to me that we, meaning small business owners, are all entrepreneurs. This struck me as very interesting, because I don’t see this person as an entrepreneur, and I don’t believe most small business owners [...]

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