Drew Schiller

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Brand Ownership Yields Repeat Business, Referrals, and Tons of Goodwill

February 3, 2010
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Almost a year ago I wrote an article detailing how my jeweler pays for his customer’s parking tickets and I compared his approach to the women’s clothing store across the street that rushed my wife out the door to feed the parking meter (effectively forcing her to drop the clothes she was going to try [...]

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